What is a Recommendation Engine and why businesses need AI Recommender Services?
It’s often fascinating to users how certain companies know and suggest exactly what’s on their mind. Of course, we know that it’s the work of a powerful AI and Machine Learning integrated Recommendation Engine, that provides users with the desired choices. And with brands like Amazon, Netflix, Facebook and literally everyone else leveraging the benefits of the technology, AI Recommendation as a Service in the USA, UK, Singapore, India, UAE etc. have most certainly gone mainstream.
But what is a Recommendation System and how can it help businesses? A Recommendation Engine is an AI program that analyses historical data, user patterns and behavior, to predict and make recommendations based on preferences. The benefits of AI Recommenders as such are to:
- Offer personalized recommendations
- Increase sales and revenue through greater customer engagement
- Promote new product discovery through AI recommendations
- Analyse data and recommend to cross sell and upsell
Recommendation Engines are ROI driven. They are powerful and can work as an effective marketing strategy for customer retention and sales. At Day One Technologies, as a top Recommendation System development service provider we believe it’s time you give it a try.